NH State Trade Expansion Program
Exports matter
70% of the world's purchasing power is outside of the U.S.
96% of today's customers live outside of the U.S.
11.5 million U.S. jobs are supported by exports.
Companies that export are less likely to go out of business.
Yet less than 2% of U.S. businesses export.
COMPANIES WHO EXPORT GROW FASTER
First steps to grow your export business
Determine your Internet position.
Inventory digital assets.
Collect and analyze first-party engagement with your brand
An export promotion plan.
Identifying key foreign markets for your products through market research.
Focus on digital, web-based and e-commerce initiatives
The opportunities for small businesses to grow by exporting are substantial, especially during this unprecedented time. 2020 has resulted in a paradigm shift to increased web-based sales and virtual trade missions to reach 95 percent of the world’s consumers located outside the United States.
Exporting is an important way for U.S. businesses to grow revenue and diversify their customer base.
The New Hampshire Export Promotion Program Guidelines recommend exporters focus on digital, web-based and e-commerce initiatives.
International advertising campaigns
Generate brand awareness and brand with an outbound advertising campaign.
SearchBox offers easy subscriptions for sales and marketing leaders to obtain first-party insight into new markets.
Related stories
SearchBox Press release: NH Office of International Commerce announces digital ad placement as qualifying activity
Small business assistance
Companies can apply for a financial assistance award through the SBA STEP program.
In New Hampshire, the SBA STEP program is administered by the state's Office of International Commerce. 2020 awards can cover up to 90% of total eligible expenses, with a maximum of $6,000, to help increase your company's export sales.
Additional resources
List of Services
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Office of International Commerce
The Office of International Commerce assists businesses in finding the right customers in key countries around the world.
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Granite State District Export CouncilList Item 2
We bring together international experts and New Hampshire companies growing in international markets
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SBA Write a description for this list item and include information that will interest site visitors. For example, you may want to describe a team member's experience, what makes a product special, or a unique service that you offer.
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NH BEA Write a description for this list item and include information that will interest site visitors. For example, you may want to describe a team member's experience, what makes a product special, or a unique service that you offer.
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